
Boots you won't see everywhere
Full-quill ostrich, python, and pirarucu sitting right next to everyday work leather. Square toe to snip toe, Tanner Mark to Old West.

Hats shaped & sized by hand — while you wait
Hat ShapingTex Ruiz stocks the boots, hats, and denim he'd wear himself — from everyday leather to full-quill ostrich — right here on US-76 in Chatsworth.



The Merchandise Wall
Shopping is in-store only — come try it on, get sized and get an honest opinion.

Ostrich, python, pirarucu, and everyday leather
In store
Wrangler, Cinch, Kimes Ranch, and Ariat — men's, women's, and kids
In store
Pearl snaps, prints, vests, and jackets
In store
Blouses, dresses, denim, and layers
In storeWhat's happening in the store

Full-quill ostrich, python, and pirarucu sitting right next to everyday work leather. Square toe to snip toe, Tanner Mark to Old West.

Hats shaped & sized by hand — while you wait
Hat Shaping
Hats steamed and shaped, boots tried on, sizing sorted — and honest opinions included, no pressure.

The Take the Reins mobile store brings a rolling shop of boots, hats, and western wear straight to rodeos, festivals, fairs, and private events across North Georgia.
Book the mobile store
Chatsworth, Georgia
Easy parking, friendly help and plenty to try on. Pull in and take a look around.
Friday and Saturday hours may be affected by off-site events. Check Facebook or Instagram for the latest updates.

Meet the Owner
Tex Ruiz opened Take the Reins to give North Georgia real western wear without the long drive. Seven years in — through a lost job the day before the grand opening and a shutdown that nearly closed the doors — the store is still here because customers became friends.
Walk in and Tex is the one who greets you, fits your boots, and shapes your hat — and you'll see him at rodeos and events across the region with the Take the Reins mobile store.